Experts in Practice Management and Procedure Integration
The turn-key practice system and advice we deliver is based upon a lengthy track record in our own seven figure practices, as well as those of our many satisfied clients with highly successful multi-disciplinary clinics nationwide.
Our team includes experts in the field of marketing, clinical application, business management, medical billing, coding, compliance, and much more. Our approach is direct, involved, and does not rely on you becoming an expert in every aspect of business, or implementing every strategy by over-taxing your staff.
FOUNDER & CEO
Lance Liberti founded a medical service business centered on Osteoarthritis treatment protocols. For over a decade, he has collaborated with a wide range of licensed doctors and therapists to develop a myriad of non-surgical, pain relief and drug-free treatment protocols.
Lance co-developed The Advanced Arthritis Relief Protocol, a treatment program designed to help patients suffering from Osteoarthritis of the knee avoid knee replacement surgery, reduce or even eliminate their knee pain, while returning to normal daily activities. In this role, Lance has trained over 50 healthcare facilities in this protocol nationwide.
Armed with a Bachelor’s degree in Business Administration, an MBA in Marketing, and more than 10 years working in businesses, Lance brings his business acumen and friendly demeanor to each client.
Outside of work Lance enjoys cooking gourmet meals for his wife and three year old daughter, as well as reading, traveling and engaging in various charitable activities, such as Meals on Wheels, Shriner’s Hospital Tampa, and The Humane Society.
As the company’s Chief Operating Officer, Charlie McMenamin brings over 25 years of experience as a C – Level strategist, directing and executing major Fortune 50 companies’ business models to positively impact their leadership, marketing/operations, sales/services and industry insights.
Leveraging his degrees in Business Intelligence, Communications/Marketing and multiple Capstone Projects through the Harvard Business School, Charlie leads executive development, customer-centric initiatives and fosters strategic business partnerships to drive revenue, customer satisfaction & client loyalty for IPS. Charlie spearheads new business development, supplier and client alliances, while creating key initiatives that represent the company’s vision to best position the company to grow and prosper.
Charlie’s ability to affect change in the organization is predicated on what he calls the three C’s: Confidence, Clarity and Compassion, which he feels are “mission critical” to the success as key components to a company’s’ core values.
VISION | CREATIVITY | COLLABORATION | TEAMWORK | INNOVATION | INTEGRITY | EXECUTION
VICE PRESIDENT - BUSINESS DEVELOPMENT
Kristyn started with IPS in 2011 as an independent representative, leveraging her background in medical equipment sales and her positive experience with the IPS model in a medical clinic in which she has ownership.
Since joining IPS earlier this year, Kristyn has grown IPS sales and the Independent sale team by over 400%. She will lend her leadership to the entire sales organization to help focus on the company’s strategic direction.
DIRECTOR - CLIENT ENGAGEMENT
Carlos has been with IPS for many years and has over 40 years of experience in the healthcare industry. By profession he is a Registered Laboratory and X-ray technologist and an Apprentice Pharmacist.
Carlos is the ultimate IPS Ambassador. He is a knowledgeable and readily available resource for current IPS Clients and those in the process of coming onboard. With his expertise in IPS protocols and products, his goal to to insure that each client is taking full advantage of the IPS model to benefit their practice.
In brief, Carlos is lending his expertise to aid IPS in the follow key initiatives:
-Client Relations and Growth
-New Client On-Boarding
-Fostering the IPS Brand
Career and business experience includes:
-Medical Sales in Diagnostic Imaging (all major modalities)
-Owner/operator of Diagnostic Imaging and Cardiovascular Centers
-Chiropractic capital equipment sales and marketing consultation
Dr. Vincent Domingo -Director of Training & Development
Dr. Domingo always knew he wanted to be in the medical field at a young age. After receiving his B.S. in Biology at Marquette University, he went on to receive his D.C. at National University of Health Sciences. Subsequently, he spent 10 years in private practice providing an integrated physical medicine and rehab approach which included treatment for knee osteoarthritis.
Dr. Domingo joined IPS in 2016 to help other practices succeed in providing excellent patient results. He provides the clinical protocol training on-site for IPS Member Clinics.
Dr. Domingo continues his medical efforts by attending a medical mission that provides medical care to impoverished areas of the Philippines.
Kimberly Liberti – Creative Director
Kimberly Liberti is a USF graduate with a Bachelors of Psychology which she uses to write and design marketing materials that stimulate an emotional response with a high conversion rate. Her dynamic marketing creations are a key factor in the successful campaigns that have resulted in new patients and increased revenue for IPS Member Clinics.
With creative versatility, Kim leads the creative direction and designs marketing materials the meet the individual needs of each IPS Member Clinic.
Kimberly is proficient in the Adobe Creative Suite which she has utilized over the last eight years to write and design newspaper/magazine ads, postcards, brochures, digital white papers, business cards, logos, billboards, event signage, reception area signage and more.
Sara Liebling, CNM, ARNP - Medical Adviser & Clinical Training
Sara Liebling, CNM, ARNP, has over 35 years of experience in health care and has owned several businesses and medical facilities. Sara has worked with the IPS Advanced Arthritis Relief Protocol in her clinical practice for over 3 years.
This vast experience has given Sara the expertise to work with this dynamic team of professionals at Integrative Practice Solutions and to help on-boarding of new IPS Member clinics.
In her capacity at IPS, Sara shares her vast experience to help on-boarding of new IPS clinics from injection protocol training to post-injection patient care.
Over the years, Sara conducted in-office clinical training on an osteoarthritis knee injection protocol, served as medical director of a multi-specialty clinic, and held positions on the clinical faculty of Baylor College of Medicine, Miami Dade Community College, State University of NY/Stonybrook and the University of Central Florida. Sara received post-graduate training at Baylor College of Medicine, completing her internship on the Navajo Indian Reservation in Arizona.
Sara is a volunteer of the United States Medical Reserve Corps. As a volunteer medical professional, she provided medical assistance in remote villages in Vanuatu, South Pacific in 2008.
Kathryn Carroll - Director of Operations & Client Implementation
Kat is responsible for on-boarding all new IPS clients. She coordinates all resources necessary to deploy all marketing and training resources for IPS programs.
Her attention to detail and ability to meet hard deadlines is a critical success factor in her traffic and production role for marketing. Negotiating and scheduling for ad placements nationally in newspaper, TV and radio is an instrumental part of our client service package.
Kat monitors marketing results and reaches out to recommend changes/additions to each client’s marketing plan as needed. She also participates on the monthly conference call reviewing the results reporting for your marketing program.
Starting with IPS in 2012, Kat brings years of office administration / management, government compliance and vendor relations experience with after working for a busy Tampa Bay Real Estate office, Spinal Aid Centers of America (where she met Lance Liberti) and Vax-D Medical Technologies.
Kat’s passion for getting everything organized and running smoothly makes her an invaluable part of the IPS team.
Stephanie Bertram- Marketing Campaigns & Media Relations
Stephanie works with IPS clients developing marketing campaigns, with media partners on placement/pricing and internally with IPS resources to deploy all campaigns.
Stephanie started her marketing career in the print media industry, with more than 15 years in healthcare marketing, she has evolved with the trends in the healthcare industry to offer her clients marketing campaigns that produce high quality patients and low cost per conversion. She has a degree in Business and has forged a successful career as a media consultant and advertising executive for top tier agencies. She brings extensive expertise in digital media and marketing communications to IPS.
In her role at IPS, she will be a strategic marketing partner for each of our client to consult with on marketing initiatives, set up, monitor and report on campaigns and make suggestions for changes and new marketing opportunities. Her primary goal is to partner with IPS clients and deliver on campaigns that get results.
Jasmine Herbert - Manager of Quality Control
Jasmine serves as a corporate trainer for IPS for dozens of facilities front end staff members.
She has an innate ability to impart her years of experience, well developed strategies, and expert-level tips onto new trainees and veteran administrative staff members alike.
In part due to Jasmines extraordinary communications training, the typical IPS client facility is able to convert more than 80% of qualified leads into active therapeutic cases. In addition, Jasmine has expertise in spinal and extremity pain management, chiropractic, bariatric medicine and aesthetic medicine.
Jasmine mastered the art of converting prospective leads into new patient consultations as a new patient coordinator for The Atlantic Spine & Joint Institute. Over her two year tenure with the facility, Jasmine successfully handled thousands of new patient calls, consistently converting them to active care.
Her compassion and empathy for her friends and family shines through to the countless patients she has helped find relief over the years, as well as our clients whom she would do anything to support and aid in their success!
Bev Carroll - Marketing & Web Design
In her role at IPS, Bev serves primarily as our web developer, emarketing campaign manager and film editor. Her marketing experience also includes print media and graphics design.
Bev is a business-building marketing pro with expertise in positioning products and services for explosive growth. Her expertise in marketing strategies extends across multiple industries including high tech, retail, manufacturing/distribution and medical. With a background in professional sales, she understands the role of marketing to generate leads. Given her expertise in the Adobe Creative Suite (Photoshop, InDesign, Premiere), WordPress, email marketing and other automation tools, she provides a diversity of creative and technical support services for IPS Marketing and Sales departments and for IPS clients.